Call for Unseen Dummy Award

by Unseen March 04 2016

The Unseen Dummy Award is back for its fifth edition! Last year, Japanese artist Yoshinori Masuda was announced the winner of the Dummy Award at Unseen 2015. His book 'Tiger 2', published by Lecturis, will be launched in advance of this year's event. 

Unseen and Lecturis continue their collaboration and join forces once again to showcase the work of exceptional photographers and designers from around the world and give them a chance to realise and publish their photobook dummy. An esteemed international jury will come together at Unseen Photo Fair 2016 to select one photobook dummy as the winner and give the winning artist an entry into the international photography industry.


The Unseen Dummy Award is open to all designers and photographers.


  • Submission must be a physical photobook dummy.
  • Books submitted for Unseen Dummy Award may not be (self-)published and offered for (pre)sale prior to the award.
  • All image and text rights must be secured upon submission.
  • There is a limit of one book entry per candidate, to be completed via the online application form.
  • Administration fees must be paid at the time of application.

A pre-selection of a maximum of 50 photobook dummies will be made prior to Unseen 2016. You will receive an email notification if your work has been included in this selection. This selection of photobook dummies will be exhibited during Unseen Photo Fair 2016 in Amsterdam from the 23rd to 25th of September 2016.

The final selection will take place at Unseen Photo Fair 2016. An esteemed jury including Irma Boom, Sean O’ Hagan and returning jurist Paul van Mameren will select the five finalists, announcing the winning dummy on Friday the 23rd of September 2016.

Submissions will be accepted by post from the 5th of March 2016 up until the 11th of July 2016. Please note that submissions arriving after the 11th of July will not be considered, unless specified otherwise. All submissions that are not selected will be shipped back to the return address specified in the application form during the month of August 2016.

To submit your entry, please go here. If you have any questions, please contact us at